Category: Business

  • Q4 Wrap-Ups and MarketerCX

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    Brad Heidemann
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    Hi Everyone,  It’s the end of another busy week at Tahzoo! We’re continuing to see momentum from our customers and prospects as Q4 wraps up, and it seems that many organizations are beginning to become ‘unstuck’ as they forge ahead into 2021. Perhaps it’s the hope for new vaccines becoming available, the clarity on the…

  • Visiting the Richmond Office

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    Brad Heidemann
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    Hi Everyone,  A big shout out to Tahzoo RVA!!! I had a chance to visit our Richmond office this week. I visited with several members of the team, in a socially distanced and masked kind of way. Easy to do, the office is quite spacious. It was great to see some old friends and even meet Jon Harrison…

  • Upcoming Goals by 2021

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    Brad Heidemann
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    Hi Everyone,   The next three months will be determinative for Tahzoo. We have a strong team and a healthy pipeline. However, we need to continue to improve the quality of our work and growth within our existing accounts. A couple of weeks ago in the DOB, I asked each one of you to do one thing every day to start conversations with our…

  • The Influencer Collective Podcast

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    Brad Heidemann
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    Hi Everyone,  I was interviewed last week by Jennifer Sherman who runs a video blog called The Influencer Collective Show. I’ve included a link to the interview. Please take a moment to watch it in its entirety here.  The interview is a discussion of what it means to be an influencer, my philosophy about the Tahzoo corporate…

  • Placing Yourself In Your Customer’s Shoes, Again

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    Brad Heidemann
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    Hi Everyone,  I’ve been thinking about how COVID is forcing change economically, socially, and culturally. We all wrestle with change, sometimes we embrace it and other times we fear it. What is unique about the COVID situation is the change that is required isn’t always obvious. I was interviewed for a podcast yesterday, mostly about digital…

  • Measure Everything

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    Brad Heidemann
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    Hi Everyone,    Over the last month, I’ve been pushing hard in having the company think about and implement quality control checks, peer reviews, and standardize our processes. I have been thinking about growth and how we will manage the additional work coming our way over the next year. We must get a lot of things…

  • Relationship-Based Business

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    Brad Heidemann
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    “Be at war with your vices, at peace with your neighbors, and let every new year find you a better man.”  – Benjamin Franklin  We are moving into our 10th year of being in business. It’s an exciting milestone and as I reflect on the last ten years; I am so proud of what we…

  • Leading a Digital Revolution

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    Brad Heidemann
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    “We all get the exact same 365 days. The only difference is what we do with them.” — Hillary DePiano  Cheers to 2020!  We are all on a personal journey with lessons to be learned, challenges to be overcome and joys to be remembered. I find this time of year brimming with reflections and ideas about…

  • Personalization in a B2B World

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    Brad Heidemann
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    “Hire character. Train skill.” – Peter Schutz  In a real-world setting, a good salesperson would size-up a new prospect walking in the door and within seconds begin to tailor the conversation to that person’s needs. In the digital world of eCommerce and automated marketing, the union of data and content management technologies is allowing companies to replicate…

  • Great Customer Service

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    Brad Heidemann
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    “If you could only sense how important you are to the lives of those you meet; how important you can be to the people you may never even dream of. There is something of yourself that you leave at every meeting with another person.”  – Fred Rogers  Great customer service starts internally…   I see it. We…